Assortment Planning

There are thousands of products on the market, but which one to pick? Help your customer to keep the overview and facilitate the choice, by offering customer- and store-specific assortments. Consumer driven Category Management is about presenting the right product, in the right place and at the right store. Without any tool in place allowing to automate routine processes and support assortment decisions, assortment planning and optimization becomes very cumbersome.

Shelf Planning

Given that retail space is an extremely valuable asset in any store – how can we use that space to maximize returns per square and linear meter? Optimized allocation processes and efficient distribution of shelf space ensure sustainable gains. Category management strategies and tactics can be visualized and communicated as a plan(ogram) to the stores or the field service for implementation.

Planogram Generation

There is no standard store or fixture, which means that generic planograms or cluster planograms always fail to fit the needs of the individual store. By automatically generating optimized planograms from pre-defined template planograms, considering merchandising rules, structural features and performance data, can free your team to focus on strategic tasks in order to further boost sales.

CM Database/ Dashboard

With an increased volume of planograms and/or floorplans comes also an comes an increased need to leverage that data as an strategic asset. In your quest for category leadership, one of your greatest assets is information — about, sales performance, product attributes, images, retail fixtures and floor plans, and store cluster attributes. But how do you manage and leverage this huge volume of data?

Virtual Store

Today’s technology allows retailers to easily leverage their existing space management assets to visualize and simulate entire stores for internal communication purposes or as an alternative e-commerce shopping experience (planogram-based shopping). Retailers can conduct virtual assortment and store reviews in a simple 3D visual representation or in a high end virtual reality environment.